It’s that time of year….our YMCA clients are clamoring to develop their annual campaign materials. As a non-profit 501(c)(3) organization, the YMCA depends deeply on community donorship to help fund important programs that help families.
Above, is the YMCA of Columbia’s annual campaign, named “Pass It On.” This campaign brochure includes some important details of the campaign such as:
- Goals of the campaign
- Number of families helped in the community
- A special case study of a family helped
- Individual examples of what donor money will do
- Past donors who have helped
Supporting email campaigns, volunteer guides, and other collateral will continue the brand. See more examples of YMCA marketing in our portfolio.
